{"id":16314,"date":"2026-06-05T13:29:04","date_gmt":"2026-06-05T11:29:04","guid":{"rendered":"https:\/\/wexer.se\/?p=16314"},"modified":"2026-06-05T14:00:06","modified_gmt":"2026-06-05T12:00:06","slug":"hur-digitaliserar-man-en-komplex-forsaljningsprocess","status":"publish","type":"post","link":"https:\/\/wexer.se\/en\/aktuellt\/how-to-digitise-a-complex-sales-process\/","title":{"rendered":"How do you digitalise a complex sales process?"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||64px|||&#8221; custom_padding=&#8221;33px||4px|0px||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row module_id=&#8221;#wheelsystem-post&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; max_width=&#8221;795px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_phone=&#8221;||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;11px||0px||false|false&#8221; custom_css_main_element=&#8221;ul li {||  list-style: none;||}||||ul li::before {||  content: %22%922714%22; \/* Unicode character for a solid bullet point *\/||  color: #1EAF77; \/* Set the desired color for the bullet *\/||  display: inline-block; \/* Allows for styling and positioning *\/||  width: 1.3em; \/* Adjust as needed for spacing *\/||  margin-left: -1.3em; \/* Adjust to align the bullet properly *\/||}&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text admin_label=&#8221;Subtitle&#8221; _builder_version=&#8221;4.27.6&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#000000&#8243; ul_font_size=&#8221;20px&#8221; ul_line_height=&#8221;2.4em&#8221; header_font=&#8221;||||||||&#8221; header_text_align=&#8221;left&#8221; header_2_text_color=&#8221;gcid-06b2a720-596c-4203-a90f-845fae658512&#8243; header_3_font=&#8221;HK Grotesk Bold||||||||&#8221; header_3_line_height=&#8221;1.4em&#8221; max_width=&#8221;700px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||34px|0px|false|false&#8221; custom_margin_tablet=&#8221;||34px|0px|false|false&#8221; custom_margin_phone=&#8221;||0px|0px|false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_delay=&#8221;100ms&#8221; animation_intensity_slide=&#8221;4%&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{%22gcid-06b2a720-596c-4203-a90f-845fae658512%22:%91%22header_2_text_color%22%93}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Hur digitaliserar man en global och tekniskt komplex f\u00f6rs\u00e4ljningsprocess?<\/h3>\n<p>Tillsammans med Herber Engineering AB har vi p\u00e5 Wexer implementerat Wengine CPQ \u2013 en l\u00f6sning som f\u00f6r\u00e4ndrat hur deras r\u00f6rbockningsmaskiner s\u00e4ljs v\u00e4rlden \u00f6ver.<\/p>\n<p>Herber utvecklar avancerade maskiner d\u00e4r varje aff\u00e4r inneb\u00e4r en unik konfiguration. Tidigare innebar det:<\/p>\n<p>&#8211;\u00a0 Tidskr\u00e4vande offertarbete<br \/>&#8211;\u00a0 T\u00e4ta avst\u00e4mningar mellan s\u00e4lj och teknik<br \/>&#8211;\u00a0 Risk f\u00f6r fel i konfigurationer<br \/>&#8211;\u00a0 Begr\u00e4nsat st\u00f6d f\u00f6r \u00e5terf\u00f6rs\u00e4ljare<\/p>\n<h3>L\u00f6sningen? Ett digitalt CPQ-system.<\/h3>\n<p>Med Wengine CPQ kan b\u00e5de interna s\u00e4ljare och globala \u00e5terf\u00f6rs\u00e4ljare:<\/p>\n<ul>\n<li>Konfigurera maskiner steg f\u00f6r steg<\/li>\n<li>S\u00e4kerst\u00e4lla tekniskt korrekta val via produktregler<\/li>\n<li>Generera kompletta offertunderlag automatiskt<\/li>\n<li>Arbeta snabbare \u2013 utan att kompromissa med kvalitet<\/li>\n<\/ul>\n<h3>Resultat:<\/h3>\n<ul>\n<li>Betydligt snabbare offertprocess<\/li>\n<li>F\u00e4rre fel i konfigurationer<\/li>\n<li>Starkare st\u00f6d f\u00f6r \u00e5terf\u00f6rs\u00e4ljare globalt<\/li>\n<li>En centraliserad produktlogik i ett system<\/li>\n<\/ul>\n<p><strong>Som Bj\u00f6rn Karlsson uttrycker det:<\/strong><br \/>&#8221;Det h\u00e4r \u00e4r inte bara ett offertverktyg \u2013 det \u00e4r ett s\u00e4tt att samla v\u00e5r produktkunskap och g\u00f6ra den tillg\u00e4nglig.&#8221;<\/p>\n<p>Det h\u00e4r \u00e4r ett tydligt exempel p\u00e5 hur r\u00e4tt digital l\u00f6sning kan skapa skalbarhet i en komplex aff\u00e4r.<\/p>\n<p>Vill du se hur det kan appliceras i din verksamhet?<\/p>\n<p>L\u00e5t oss ta ett snack!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hur digitaliserar man en global och tekniskt komplex f\u00f6rs\u00e4ljningsprocess? Tillsammans med Herber Engineering AB har vi p\u00e5 Wexer implementerat Wengine CPQ \u2013 en l\u00f6sning som f\u00f6r\u00e4ndrat hur deras r\u00f6rbockningsmaskiner s\u00e4ljs v\u00e4rlden \u00f6ver. Herber utvecklar avancerade maskiner d\u00e4r varje aff\u00e4r inneb\u00e4r en unik konfiguration. Tidigare innebar det: &#8211;\u00a0 Tidskr\u00e4vande offertarbete-\u00a0 T\u00e4ta avst\u00e4mningar mellan s\u00e4lj och teknik-\u00a0 [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":16315,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[1,53],"tags":[],"class_list":["post-16314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alla","category-wengine"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hur digitaliserar man en komplex f\u00f6rs\u00e4ljningsprocess? - Wexer<\/title>\n<meta name=\"description\" content=\"Hur digitaliserar man en komplex f\u00f6rs\u00e4ljningsprocess? 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